Search has fundamentally changed. Google’s AI Overviews now appear in 58% of searches. ChatGPT, Perplexity, and Copilot are becoming how people find answers. The old playbook—ranking in the “10 blue links”—still matters, but it’s no longer enough. Today, being mentioned in AI-generated answers is the new click.

An SEO agency that only optimizes for traditional rankings is optimizing for yesterday. You need a partner who understands both worlds: the technical foundations that still drive organic visibility AND the content strategies that get you cited by AI systems. That’s a rare combination—and it’s exactly what we do.

We’ve been doing SEO since 2006—long enough to have seen every major algorithm shift, from Panda to the AI revolution happening right now. That experience means we know what actually works versus what sounds good in a pitch deck.

But here’s what sets us apart: while most agencies are still catching up to AI search, we’ve been studying Generative Engine Optimization (GEO), AI answer engine visibility, and content strategies for ChatGPT and Perplexity citations since these tools emerged. We don’t just optimize for Google rankings—we optimize for the AI systems that increasingly replace Google results.

We’re also local (Connecticut-based, US staff only), and we actually answer the phone. Have questions? Let’s talk.