We’ve been in digital marketing since before Google existed. In 1996, Yahoo was a web directory, AltaVista was the closest thing to a real search engine, and “SEO” wasn’t even a term yet. That’s when we started — at the very beginning of commercial search, learning how discovery worked online when the rules were still being written.
In 2006, we turned that decade of digital marketing experience into a dedicated SEO practice. Nearly twenty years later, we’ve navigated every major algorithm shift — from Panda to Penguin, from mobile-first indexing to the AI revolution happening right now. Our clients include local Connecticut businesses, national brands, and everything in between.
What’s different now — and what’s different about us
Search has fundamentally changed. Google’s AI Overviews, ChatGPT, Perplexity, and Gemini are reshaping how people find information. Most agencies are still figuring out how to respond. We’ve been building for it.
Our proprietary platform includes 47 specialized SEO and AI visibility tools — from comprehensive site auditing and content optimization to real-time monitoring of how AI systems cite or ignore your brand. We don’t just advise clients on AI search strategy; we built the technology that powers it. That’s a meaningful difference: our recommendations come from data we collect ourselves, not third-party tools everyone else is using too.
How we work
Our philosophy hasn’t changed much since 1996, even though everything else has. It comes down to three things: pay attention to the details, be honest about what’s realistic, and do the best work you can for the client — that’s why they hired you in the first place.
We’re based in Norwalk, Connecticut. Our staff is entirely US-based. And we actually answer the phone.
Have questions? Let’s talk.
