Google’s “Passages” update is now live.
Google’s Passages Update is live, and if you don’t think it matters to you, you haven’t seen it work yet. Trust me.
Clarity: Yet another reason you should be using Bing Webmaster Tools
For anyone who really interested in the Customer Journey – not just how people find your website, but how they use it – Microsoft’s integration of Clarity with Bing Webmaster tools is a welcome step forward. Clarity allows website owners, administrators, and analysts, to see exactly what visitors are doing on their website without infringing…
Microsoft Clarity Setup Instructions
How to Set Up Microsoft Clarity Step One: Log into your Bing Webmaster Tools account. Step Two: From the dropdown list at the top left of your screen, select the website you’d like to set up. Once you’ve done that, click the Add button at the bottom left of the screen. Step Three: Accept the…
Should you optimize for keywords that don’t have any searches?
Like most things having to do with, SEO this isn’t a simple answer. My first question is, where are you getting your zero search volume results data from? With the exception of Bing, almost every keyword research tool out there provides you with data that’s pulled from Google Ads. What That’s decidedly different than being…
How long does a site link take to show on Google?
In Google’s world, a “site link” is a specific term that refers to additional links that show up under main organic listings.
What’s in my SEO Toolbox for 2019
Welcome to the 3rd annual What’s in my SEO Toolbox post. SEO is always interesting. It’s always changing. But 2019 has been a particularly interesting year with respect to SEO. How? Well besides the typical algorithmic changes by the search engines, Google switched from desktop indexing to mobile indexing. And then there’s voice search (Alexa,…
Google Expands Rich Results Widget with Question and Answer pages
As the world’s largest search engine, Google is used by people who are seeking information to all kinds of questions. Many of those questions are answered by Companies who publish answers to questions users have asked their customer service departments, but that’s not the only source of information. Often, the information users are looking for…
Google Updates Webmaster Guidelines
Google Updates Their Webmaster Guidelines If you’re not an SEO professional, you’re probably asking yourself, “Why do Google’s Webmaster Guidelines matter to me?” The answer is quite simple: Following Google’s Webmaster Guidelines “…will help Google find, index, and rank your site.” And that’s a good thing. If there’s any doubt as to how important these changes…
Is There A Right Time to Think About SEO?
Before you answer, I should tell you that this is a trick question. There really isn’t a “right” time because if you’re going to do SEO properly, the right time is all the time. So maybe the better question is, is there a wrong time to think about SEO. The answer to that question is easy. Yes, there is a…
Can Any Inbound Linking Hurt My Ranking?
The answer to this question used to be a simple “no”. However that is not longer the case. What your inbound link profile looks like – how many links you have coming into your web site as well as the authority and trust value those links come from – can and will influence your sites…