Eric Richmond is a (recovering) rock and roll roadie and President of Expert SEO Consulting, a Connecticut-based digital marketing consultancy he founded in 2006. With nearly two decades focused on organic search, Eric now specializes in AI search optimization — helping businesses get cited and recommended by ChatGPT, Perplexity, Google AI Overviews, and other generative platforms. He is also the creator of CiteMetrix, an AI citation tracking platform, and Chatly, an AI-powered chatbot for WordPress. Before Expert SEO Consulting, Eric held senior roles at Complex Media, TechMediaNetwork, 360i, and Grey Interactive, and has spoken on search optimization at SMX, SES, HSMAI, and MTMP. He serves on the Board of Directors of the Internet Oldtimers Foundation and is a founding Board Member of the US Internet Pioneers Foundation. A lifelong car enthusiast, Eric is the founder of Cars and Coffee Darien — held at the historic starting line of the 1979 Cannonball Run — and Cars and Coffee Events, the largest car and motorcycle event listing website in the US. He is an accredited member of the International Motor Press Association, and on weekends you can often find him and his Mazda Miata on the track at Lime Rock Park.
As an SEO, one of the things we know is that when we’re trying to get a page to rank for a keyword, the title of a page is one of the most important, if not the most important signal we can send to Google. It’s something we work hard at and there are certain…
Create a stand alone website for the Porsche Club’s annual race at Lime Rock Park that could be reused every year.
Created a brand new website to support the club’s activities including a password protected members only section and an event calendar.
Don’t get all excited. Google has expanded their definition of acceptable scores in the Core Web Vitals report in Google Search Console
Google’s Passages Update is live, and if you don’t think it matters to you, you haven’t seen it work yet. Trust me.
For anyone who really interested in the Customer Journey – not just how people find your website, but how they use it – Microsoft’s integration of Clarity with Bing Webmaster tools is a welcome step forward. Clarity allows website owners, administrators, and analysts, to see exactly what visitors are doing on their website without infringing…
How to Set Up Microsoft Clarity Step One: Log into your Bing Webmaster Tools account. Step Two: From the dropdown list at the top left of your screen, select the website you’d like to set up. Once you’ve done that, click the Add button at the bottom left of the screen. Step Three: Accept the…
It’s been 5 days. What we know about Google’s December Core Update. At this point, we know a few things: The update to the core algorithm is still going on There have been major increases and drops among music related websites Health and Medical sites have seen major drops The early indicators are that the…
At 10:34 am yesterday, Google’s Search Liaison Danny Sullivan announced that the December 2020 Core Update – the 3rd update to Google’s core algorithm this year – would begin rolling out at 1:00 pm. As is typical, the update should take between 1 and 2 weeks to complete. The most recent data is that the…
Provided SEO services for the 2020 Global Citizen Prize and the Global Poverty Project